The Difference Between Logo Design and Branding

chanel logo.png

A logo is an easily recognizable graphic symbol that identifies a company, a commercial product, or any public or private entity. It is one of the ways to distinguish a brand in a competitive world, full of graphic elements that try to attract our attention every day. A logo is generally a combination of typographies, graphics/symbols and colors. It is a graphic element that is part of the visual identity of a brand.

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Antonio Catalano